How to change social media cards for shared links?

Customizing social media cards in Papermark allows you to control how your documents appear when shared on social platforms. This guide will walk you through the process step by step.

There are two ways how to set up custom social media cards:

Way 1. Custom social media cards for all links

Step 1: Go to Settings

1. Log into your Papermark account
2. Click on the Settings icon in the main navigation
3. This will take you to your account settings page

Step 2: Select Presets

1. In the settings menu, locate and click on "Presets"
2. You'll see options for customizing default settings for all your links

Step 3: Set your custom social media cards

1. Find the "Social Cards" section in Presets

2. Enable custom social media cards for all links

3. Upload your default social card image:

   • Recommended size: 1200 x 630 pixels
   • Maximum file size: 5MB
   • Supported formats: .png, .jpg, .jpeg
   • Use drag and drop or click to upload

4. Configure default meta information:

   • Set a default title template (up to 120 characters)
   • Create a default description template (up to 240 characters)
   • Add your brand's favicon (optional)

5. Save your preset settings

6. These settings will now apply to all new links unless overridden

Customize Social Cards in Presets

Way 2. Custom social medica cards for 1 link

Step 1: Open your particular link settings

1. Log into your Log into your Papermark account
2. Navigate to your document
3. Click on the settings icon
4. Look for "Custom social media cards" option

Step 2: Enable Custom Social Cards

1. Find the toggle switch for custom social media cards
2. Enable the feature
3. Note: This feature requires a Business plan

Step 3: Upload Social Card Image

Technical specifications:

• Recommended size: 1200 x 630 pixels
• Maximum file size: 5MB
• Supported formats: .png, .jpg, .jpeg
• Upload methods:
  • Drag and drop
  • Click to upload
  • Paste image

Step 4: Add Favicon (Optional)

Technical requirements:

• Size: Between 16x16 and 48x48 pixels
• Maximum file size: 1MB
• Supported formats: .png, .ico, .svg
• Best practices: Use a simple, recognizable icon

Step 5: Customize Meta Information

Title

• Maximum length: 120 characters
• Best practices:
  • Include your brand name
  • Be descriptive but concise
  • Use keywords effectively

Description

• Maximum length: 240 characters
• Best practices:
  • Summarize your content
  • Include a call to action
  • Use engaging language

Step 6: Save and Preview

1. Save your changes
2. Test the appearance using the preview function
3. Check how it looks on different platforms:
   • LinkedIn
   • Twitter
   • Facebook
   • Slack

Additional Features

• Preset Templates: Save your brand settings for quick application
• Bulk Updates: Apply settings to multiple documents
• Analytics: Track social media card performance

Best Practices

1. Image Quality:

   • Use high-resolution images
   • Maintain aspect ratio
   • Test visibility on mobile

2. Content Strategy:

   • Update cards regularly
   • A/B test different designs
   • Monitor engagement metrics

3. Brand Consistency:

   • Use consistent colors
   • Maintain brand voice
   • Include logo when relevant

Troubleshooting

Common issues and solutions:

• Image upload errors
• Preview not updating
• Social platform caching

Start Customizing Now

Conclusion

Effective social media cards can significantly improve your document's visibility and engagement. By following these technical specifications and best practices, you can create professional and engaging social previews for your shared documents.

For more information on document sharing features, explore our guides on:

• Document Analytics
• Custom Domains
• Link Settings